Mills Advisory Panel Review



Mills Advisory Panel conducts online market research for General Mills products and marketing promotions. General Mills is known for marketing over 100 leading brands in the US such as Betty Crocker, Haagen-Dazs, Pillsbury, Green Giant, Old El Paso, and Cheerios, among others. It offers online paid surveys where consumers are being given the opportunity to share their personal insights on the look, taste, and product experience.

The online panel is available for residents from all over the United States. To qualify, consumers must be at least 18 years of age. Panel membership is free of charge, and users get invited to participate in surveys from 6 to 12 times a year. Study participation is optional; however, survey respondents receive incentives for completing surveys, which will be stated in the survey invitation they will receive.

To see a review of the top online paid surveys companies, you can register for free at



Countries Accepted – USA

Language – English

Age group – 18 years and older

Gender – No specific gender

Type of Research Activities – Online Surveys

Rewards and Incentives – Redeemable MAP Points

Minimum Payout – None Mentioned

Payment Type – Products and other rewards

Accreditation – CASRO

Cost to join – Free



General Mills, Inc.
P.O. Box 9452
Minneapolis, MN 55440